Logo Thumbnails and Ideations
Hypothetical Project Summary/ Creative Brief
Naturoils is an essential oil product brand. Which believes in creating eco friendly products from their eco friendly facilities. Creating an identity which would hold the essence of the brand strategy was integral part of design process. Use of oil drop and leaf motifs are there to indicate brand's all natural and eco friendly approach to their products. Use of Fresh Green and Earthy Brown in the design is to enforce how human brain associates these two to the naturally found elements in general.